Summer Adviser Workshop (SAW)

SAW, the workshop that has provided insights, feedback and pragmatic advice for hundreds of Colorado media advisers over the years, has been rescheduled for July 28-29, 2020.

The workshop has moved online this year, for obvious reasons and will offer ten learning sessions from five instructors, all focused on discussing issues likely to come up in the coming school year.

There is one registration fee for everyone: $99 per person. Please register using this online form, and you will have a chance to pay registration fees by credit card at the end of the form. We also accept checks, mailed to CSMA.

Registration deadline is July 25.

Read on for more details on Summer Adviser Workshop

Just starting your advising career? Join us. Need to shake things up for next year, as a teacher and adviser? Join us. Want to brush up on your skills and knowledge? Join us.

In an age where the press seems under relentless attack and where phrases like “fake news” are used to describe even the student press, advising has become a tougher job for everyone. Here is the latest schedule for SAW:

Tuesday, July 28 (times are MDT)

8:30-8:50 a.m. – General introduction to SAW – All
9-9:45 a.m. –  Organized online for good – Jess
10-10:45 a.m. – Breaking news online – Hannah
11-11:45 a.m. – Slow down – Jack
2-2:45 p.m. – How did they do that? – Kristi
3-3:45 p.m. – Teaching press law and ethics – Adam

Wednesday, July 29 (times are MDT)

9-9:45 a.m. – We’re not canceled – Jess
10-10:45 a.m. – Social media for student media – Hannah
11-11:45 a.m. – Put the fun back in fundamentals – Kristi
2-2:45 p.m. – How to tell a video story in 90 seconds – Adam
3-3:45 p.m. – Taking care of yourself – Jack

Session Descriptions

Teaching press law & ethics – presented by Adam Dawkins
The foundations of this “must do” curriculum, examination of some cases and current events, new Colorado law additions, and ethical decision making. Best practices in taking students through a sequence of lessons and activities.

How to tell a video story in 90 seconds – presented by Adam Dawkins
Featuring professional and student examples, this session takes us through finding the story value and story arc for video, using the JEA contest scoring rubric, along with tips and tricks to capture clean sound and solid video. All can be done with a phone.

How did they do that? – presented by Kristi Rathbun
Looking at exemplars, with edits for most and talking through the process.

Put the FUN back in fundamentals – presented by Kristi Rathbun
Team building, goal setting and quick/fun meaningful lessons. All work and no play…

Breaking news online – presented by Hannah Shapiro
When news breaks, people want clarity, and they want answers. Your online journalism program could be that trusted news source for your community. To do that, you’ll need to prepare your team to report on breaking news. Learn how to triangulate for accuracy, write breaking news posts, and edit in a timely and comprehensive manner.

Social media for student media – presented by Hannah Shapiro
A journalism program is a brand, and its content is the product. By leveraging social media, your online journalism program can more effectively attract and reach an audience and promote content. This workshop will cover what you need in order to set your students up to use Facebook, Instagram, TikTok, Twitter, and SnapChat to reach both broad and targeted audiences.

Organized online for good – presented by Jessica Hunziker
“I can’t find that GoogleDoc!” “Will you forward me that photo again?”  Moving from the classroom to remote learning reminded us all of the importance of having and using digital tools to help manage the production process.  In this session, we’ll discuss how online tools, production checklists and learning management systems can help staffers work together seamlessly from the classroom and from home.

We’re not canceled – presented by Jessica Hunziker
What will we do if our usual events are canceled? If kids are out of school for an extended time again next year, how will we get photos? Regardless of how school is structured next year, our kids will tell stories.  We’ll discuss strategies for gathering photos and stories about school events and students – whether they happen “as usual” or not.

Slow down – presented by Jack Kennedy
As events speed up and chaos threatens, consider stepping into teaching ONE STORY in depth to examine an array of media skills. We will discuss some “go to” stories in print and video form that can anchor both our in-person class meetings and our remote teaching.

Taking care of yourself – presented by Jack Kennedy
“May you live in interesting times” is so on-the-mark for this fall, but if we keep reminding ourselves of what we are about and what our students can contribute to how school will work in 20-21, we can provide steady leadership without burnout.


The cost for this two-day workshop is $99 per adviser, which gives participants access to the “live” presentations (which will be recorded for use later), plus lots of downloadable handouts, PLUS a follow up one-on-one conference with a presenter at a time and day that works for you.

Hundreds of Colorado media advisers have participated in SAW over the past 20 plus years, and we hope this year will be your chance to SURVIVE or REVIVE, and get ready for the coming school year.

Registration is done through our online form. Payment may be made on the form using our secure credit card payment link, or by check, payable by the first day of the workshop.

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Summer Adviser Workshop (SAW)